Designdebate

Blog post by Chris Searson, Executive Chairman of MBC Group. So you want to be a designer? Think eye-catching images, well-designed sets and stylish layout and a client who is happy to pay whatever it costs. Think again. I used to be in the navy. We had lots of rules. We had standards too. Since moving over into the creative sector 25 years ago I have enjoyed no longer having rules (at least not in the same way) but I do believe in standards. Even writing this sounds a tad old-fashioned. What I mean is just because we are creatives…

The following is an excerpt from the Executive Summary... The UK design industry is the largest in Europe and is of growing importance to the economy, delivering £2.5 billion a year. The industry employs 166,000 people, and employment is growing at a rate of 16 percent per annum, a much higher rate than for the economy as a whole. But the contribution it makes goes beyond its direct contribution to GDP. Investment in good design delivers concrete value to companies. But how can companies, both in the UK and overseas, find out which agencies can provide "good" design?…